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College Major Spotlight: Graphic Design Programs What are graphic design programs? Graphic design programs train graphic designers—or graphic artists - to analyze, and create visual solutions to communications problems. They find the most effective way to get messages across in print, electronic, and film media using a variety of methods such as color, type, illustration, photography, animation, and various print and layout techniques.
What do people with degrees from graphic design programs do? People with degrees from graphic design programs Graphic designers develop the overall layout and production design of magazines, newspapers, journals, corporate reports, and other publications. An increasing number of graphic designers also develop material for Internet Web pages, interactive media, and multimedia projects. Graphic designers also may produce the credits that appear before and after television programs and movies.
Graphic designers consider cognitive, cultural, physical, and social factors in planning and executing designs for the target audience. Designers gather relevant information by meeting with clients, creative or art directors, and by performing their own research. Graphic designers prepare sketches or layouts—by hand or with the aid of a computer—to illustrate their vision for the design. They select colors, sound, artwork, photography, animation, style of type, and other visual elements for the design. Designers also select the size and arrangement of the different elements on the page or screen. Designers then present the completed design to their clients or art or creative director for approval.
Future prospects for those with a graphic design programs: Employment of graphic designers is expected grow to grow 10 percent, about as fast as average for all occupations from 2006 to 2016, as demand for graphic design continues to increase from advertisers, publishers, and computer design firms. Some of this increase is expected to stem from the expansion of the video entertainment market, including television, movies, video, and made- for-Internet outlets.
Moreover, graphic designers with Web site design and animation experience will especially be needed as demand increases for design projects for interactive media—Web sites, video games, cellular telephones, personal digital assistants, and other technology. Demand for graphic designers also will increase as advertising firms create print and Web marketing and promotional materials for a growing number of products and services.
Average salaries for persons graduating from graphic design programs: Median annual earnings for wage and salary graphic designers were $39,900 in May 2006. The middle 50 percent earned between $30,600 and $53,310. The lowest 10 percent earned less than $24,120, and the highest 10 percent earned more than $69,730.
According to the American Institute of Graphic Arts, median annual total cash compensation for entry-level designers was $35,000 in 2007. Staff-level graphic designers earned a median of $45,000. Senior designers, who may supervise junior staff or have some decision-making authority that reflects their knowledge of graphic design, earned a median of $62,000. Solo designers who freelanced or worked under contract to another company reported median earnings of $60,000. Design directors, the creative heads of design firms or in-house corporate design departments, earned $98,600. Graphic designers with ownership or partnership interests in a firm or who were principals of the firm in some other capacity earned $113,000.
What should you consider when thinking about graphic design programs? A bachelor’s or an associate degree in graphic design is usually required for a job as a graphic designer. Bachelor’s degree programs in fine arts or graphic design are offered at many colleges, universities, and private design schools. Most curriculums include studio art, principles of design, computerized design, commercial graphics production, printing techniques, and Web site design. In addition to design courses, a liberal arts education that includes courses in art history, writing, psychology, sociology, foreign languages and cultural studies, marketing, and business are useful in helping designers work effectively.
Associate degrees and certificates in graphic design also are available from 2-year and 3-year professional schools. These programs usually focus on the technical aspects of graphic design and include few liberal arts courses. Graduates of 2-year programs normally qualify as assistants to graphic designers or for positions requiring technical skills only. Individuals who wish to pursue a career in graphic design—and who already possess a bachelor’s degree in another field—can complete a 2-year or 3-year program in graphic design to learn the technical requirements.
Source: Occupational Outlook Handbook, 2009 - http://www.bls.gov/oco/ocos090.htm |
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