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             College Major Spotlight: Sports Management Programs 

What is sports management?
Sports management is the study of the management of sports organizations including professional, college and amateur sports teams, sports leagues and sports associations, as well as individual athletes.

What do graduates of sports management programs do?
Graduates of sports management programs have many career paths to choose from. Sports managers can handle the financial, marketing or operational aspects of a sports organization. Sports managers may be in charge of the overall management of the organization or may focus on one specific area including public relations, sponsorships and endorsements, facilities management, or sports merchandise sales. Graduates of sports management colleges may also handle team training regiments, negotiate athlete contracts or act as a liaison between the team and the community.

Job outlook for graduates of sports management programs:
According to the Bureau of Labor Statistics, employment of athletes, coaches, umpires, and related workers is expected to increase by 15 percent from 2006 to 2016, which is faster than the average for all occupations. Demand for professionals with a sports and recreation degree will continue to grow as the population increases, more women participate in organized sports, and baby boomers approach retirement and participate in more sports and recreation activities. However, competition for jobs in professional and collegiate sports will continue to be fierce, making it essential for graduates to secure sports management internships and connections in the industry before securing a job.

Types of sports management jobs:
There are several jobs open to graduates of sports management programs such as athletic administrators, sports activities directors, talent scouts, sports broadcasters, sports agents, sports marketing directors, ice arena managers, golf course managers, facilities managers, sports event managers and many other sports management jobs.

What types of a sports management programs should you consider?
Sports managers for professional sports teams usually have a bachelor’s degree in sports and recreation management. To be a high school, college or professional sports coach or sports instructor, you generally have to have a bachelor’s degree as well. It is important to choose a degree program that has a proven track record of placing graduates with sports teams and sports management internships. Consider taking the myUsearch college match quiz to find sports management programs that meet your needs. 

Other sports management program links:
Average salaries for sports and recreation managers

Job outlook for sports management professionals


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